
Meditation
The owners of Theorie chose Zenman over several other top local firms to develop the marketing strategy, website, and promote the VIP grand opening of Theorie restaraunt, martini bar and lounge. The client’s goal, for the previous Real World Denver house, was to create an elite restaurant in Denver joining Vegas style service and nightlife.
Honshin
During the launch of this project the Zenman team was challenged with a huge obstacle. The name of the business was changed at last minute and the entire marketing and grand opening plans had to reflect the new nomenclature and logo. The team was at work through the night brainstorming and implementing the new logo for Theorie; it had to happen literally overnight.
Bushido
The Zenman team received a call from the owners at Theorie after normal business hours and still managed to meet with the client and work through the night to develop a new logo and marketing look and feel that would still meet deadline the next day. The client actually preferred the latest branding over the original. The logo for Theorie was ready for the launch of the grand opening.
Enlighten
The grand opening was a huge success for Theorie. The Zenman team rolled out the red carpet, arranging all of the party favors anf fun, to throw a celebration that rivaled the Grammy’s. Down to the ultra high-end gift bags for the guest list, to the silent charity auction for the Max Life No Kill Animal Shelter that included a new BMW from Ralph Schomp, the team raised over $15,000.

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